A cold store is not a building with a cooling unit bolted on. It is a refrigeration system with a building wrapped around it, and the two are designed together or they fail together. Turkey builds a lot of them because it has to: it is a large fresh produce, meat, dairy and processed food exporter with a long domestic distribution chain and hot summers, so the cold chain is infrastructure rather than a niche. That volume has produced panel manufacturers, refrigeration contractors, compressor and component distributors and control system integrators who all work on the same projects routinely.
The commercial argument is that Turkish suppliers sell the whole project rather than a box. A typical scope covers heat load calculation, refrigeration plant, panel enclosure, doors, floor build-up, controls, installation and commissioning, which is exactly what a buyer in a market without a strong local contractor needs. Add road freight measured in days to Europe, the Balkans, the Caucasus, North Africa and the Middle East, no EU customs duty on the equipment under the Customs Union, and a service engineer who can actually reach the site, and the case is strong on projects rather than on single machines.
The variable that decides the economics of the next twenty years is the refrigerant, and it is now a regulatory decision rather than an engineering preference. The revised F-gas regulation, (EU) 2024/573, tightens the hydrofluorocarbon phase-down and the equipment restrictions on a fixed schedule, with the GWP limit for stationary refrigeration other than chillers falling to 150 from 2030 and service restrictions tightening alongside it. A plant specified today on a high global warming potential refrigerant may be expensive or difficult to service well before it is worn out.